Bianca Gasser

Bianca Gasser has held the position of Head of Human Resources at Basler & Hofmann since summer 2024. Her work focuses on recruiting, integrating and developing employees and managers, strengthening the employer brand and digitising HR processes. Bianca has been with the company since 2023 and has built up the Employee Experience and Employer Branding department. Her professional career has took her through various organisations in Switzerland and abroad – from universities to retail, marketing and infrastructure companies to technology companies. She has always focused on organisational development, HR, change management and communication. Bianca holds a master's degree from Northeastern University in Boston (USA) in Corporate and Organisational Communication with a specialisation in Leadership, as well as further training in Strategic HRM, Change Management and New Work.

I am passionate about creating the right conditions and enabling development – at the level of individuals, teams and the organisation as a whole. I find it particularly exciting to design and specifically interlink processes, systems, management tools and other organisational components in order to achieve a desired goal. This holistic perspective makes it possible to bring about sustainable change and effectively support development. 

At Basler & Hofmann, I am surrounded by an exceptionally supportive environment, have a great deal of creative freedom and work in exciting fields where I can make a difference both as an individual and together with the entire HR team.